CBSM Recommends

20/20 The Way to Clean Air

Cases
CBSM Recommends

Europe’s Energy Neighborhoods

Cases
CBSM Recommends

Heat Loss Images, Norm Appeals Raise Impacts in Medicine Hat

Cases
CBSM Recommends

Opower’s Home Energy Report, Minnesota

Cases
CBSM Recommends

ClimateSmart Home Service, Queensland, Australia

Cases
CBSM Recommends

Effecting Durable Change: A Team Approach to Improve Environmental Behavior in the Household

Articles
Staats, H., Harland, P., & Wilke, H. (2004). Effecting Durable Change: A Team Approach to Improve Environmental Behavior in the Household. Environment and Behavior, 36(3), 341-367.
Interventions for voluntary proenvironmental behavior change usually target a limited number of behaviors and have difficulties in achieving durable change. The EcoTeam Program (E…

Behavioural Responses to Climate Change: Asymmetry of Intentions and Impacts

Articles
Whitmarsh, L. (2009, March). Behavioural responses to climate change: Asymmetry of intentions and impacts. Journal of Environmental Psychology, 29(1), 13-23.
In seeking to determine whether climate change mitigation strategies are effective, researchers and policy-makers typically use energy consumption as an indicator. UK government d…

Energy Conservation Behavior: The Difficult Path from Information to Action

Articles
Costanzo, M., Archer, D., Aronson, E., & Pettigrew, T. (1986). Energy conservation behavior: The difficult path from information to action. American Psychologist, 41, 5, 521-528.
Presents a social-psychological model of energy-use behavior that draws on behavioral and social research to explain influence processes and behavioral change related to energy co…

Reducing Residential Electrical Energy Use: Payments, Information and Feedback

Articles
Hayes, S. C., & Cone, J. D. (1977). Reducing residential electrical energy use: Payments, information and feedback. Journal of Applied Behavior Analysis, 10, 3, 425-435.
Monetary payments, energy information, and daily feedback on consumption were employed to reduce electricity use in 4 units of an 80-unit university student housing complex for ma…

A Social Psychological Perspective on Energy Conservation in Residential Buildings

Articles
Langmeyer, L. (1984). A social psychological perspective on energy conservation in residential buildings. American Psychologist, 39, 7, 810-811.
To design effective public policy, the social, cognitive, and personal forces that, in addition to the economic realities, define the situation must be understood. For the past 4 …

Virtual Oceania

Introductory & Advanced Workshops

October 12th - 28th, 2021

Learn More

Virtual North America

Introductory & Advanced Workshops

January 10th - 19th, 2022

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing