Energy and Water Reduction: "Green" Hotels

Cases
At most hotels participation with the towel and sheet cards has been 70 to 90%. This high level of participation translates into a 5% savings on utilities alone at most hotels. …

The Seafood Watch Program

Cases
Since the program's inception in 2000, over 1,000,000 West coast Seafood Watch pocket guides have been distributed. The pocket guide is available at the Monterey Bay Aquarium and …

Water Efficiency Durham

Cases
A measure is said to be cost-effective if the costs associated with implementing the measure are less than the costs associated with not implementing it. Water saved as part of a…

The Effect of the Nordic Swan Label on Consumers

Cases
The Swan label did indeed have a significant effect on Danish consumers

Using Prompts to Decrease the Amount of Lawn-Walking on a University Campus

Cases
Smith, J.M. (1992). Several antecedent strategies in reduction of an environmentally destructive behavior. Psychological Reports, 70, 241-242., ,
The response specific prompt was effective in reducing the amount of grass destruction by 41-53% as compared to baseline data. However, only the combination prompt was able to fu…

Conserving Energy and Water at University of California at Santa Cruz with the Use of Norms and Prompts

Cases
Aronson, E. & O'Leary, M. (1982-83). The relative effectiveness of models and prompts on energy conservation: A field experiment in a shower room. Journal of Environmental Systems, 12, 3, 219-224.
When only the sign prompt was used to encourage water conservation, 6% of bathers turned off the water while they soaped up. In contrast, when a fellow university student modeled…

The Effect of Sign Prompts and Modeling on Encouraging Dog Owners to Pick-up Dog Droppings in Chicago, Illinois

Cases
Jason, L. A., Zolik, E. S., & Matese, F. J. (1979). Prompting dog owners to pick up dog droppings. American Journal of Community Psychology, 7, 3, 339-351.
Only 5% of dog owners picked up after their pets during baseline observations. Sign prompts alone were not effective in encouraging pick up behavior as only 6% of dog owners obey…

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