What's the Catch? Reducing Consumption of Contaminated Fish Among Anglers

Articles
Jonick, T., Anderson, E. L., Lin, S., Bruni, C. M., Schultz, P., Groner, S., et al. (2010). What's the Catch? Reducing Consumption of Contaminated Fish Among Anglers. Social Marketing Quarterly, 16(1), 32-51.
In Southern California, white croaker caught within proximity to the Palos Verdes Shelf Superfund Site have been found to be contaminated with such high levels of dichloro-dipheny…

Media Attention and the Market for 'Green' Consumer Products.

Articles
Thogersen, J. (2006). Media Attention and the Market for 'Green' Consumer Products. Business Strategy and the Environment, 15(3), 145-156.
There are signs that a general 'counter-attack' is now being orchestrated against the 'greens'. This paper surveys the evidence regarding an 'issue-attention' cycle in environment…

Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

Articles
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustain…

The Check, Clean, Dry Campaign

Cases
See Description section for Results

Searching for a Survey Model on Why People Buy at Supermarkets

Forums
Ralph Bowen September 18, 2008 09:29 AM
Hi, I have been trying to start a root grass project to gather a community of people in Ealing, a London area, interested in actively adopting sustainable behaviour. One …

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