The New Environmental Paradigm and Personal Norms

Articles
Widegren, Oerjan. (1998). The new environmental paradigm and personal norms. Environment & Behavior, 30, 1, 75-100.
Using data from a nationwide representative sample of 1,018 Swedes (aged 18-80 yrs) and from members and activists of Swedish environmental organizations, proenvironmental b…

Predicting Proenvironmental Behavior Cross-Nationally: Values, the Theory of Planned Behavior, and Value-Belief-Norm Theory

Articles
Oreg, S., & Katz-Gerro, T. (2006). Predicting Proenvironmental Behavior Cross-Nationally: Values, the Theory of Planned Behavior, and Value-Belief-Norm Theory. Environment and Behavior, 38(4), 462-483.
This article builds on Ajzen's theory of planned behavior and on Stern et al.'s value-belief-norm theory to propose and test a model that predicts proenvironmental behavior. In ad…

Enacting Norms: Mushrooming and the Culture of Expectations and Explanations

Articles
Fine, Gary Alan (2001). Enacting norms: Mushrooming and the culture of expectations and explanations.. "Hechter, Michael (Ed); Opp, Karl-Dieter (Ed)", 139, 429, 139-164.

The Focusing and Informational Effects of Norms on Pro-Social Behavior

Articles
Krupka, E., & Weber, R. (2009). The focusing and informational effects of norms on pro-social behavior. Journal of Economic Psychology, 30(3), 307-320.
This paper reports an experiment examining the effect of social norms on pro-social behavior. We test two predictions derived from work in psychology regarding the influence of no…

Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

Articles
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustain…

An Introduction to Deviance-Regulation Theory: The Effect of Behavioral Norms on Message Framing

Articles
Blanton, H., Stuart, A., & VandenEijnden, R. (2001). An introduction to deviance-regulation theory: The effect of behavioral norms on message framing. Personality and Social Psychology Bulletin, 27(7), 848-858. doi:10.1177/0146167201277007.
Introduces a social judgment framework the authors term deviance-regulation theory. This theory proposes that people self-regulate more on the basis of the perceived social conseq…

Differential Effects of Exposure to Social Norms Campaigns: A Cause for Concern

Articles
Campo, S., & Cameron, K. (2006). Differential effects of exposure to social norms campaigns: A cause for concern. Health Communication, 19(3), 209-219. doi:10.1207/s15327027hc1903_3.
College students' processing of alcohol social norms messages, related effects on normative judgments, attitudes toward their own behaviors, and perception of undergraduate attitu…

The Bystander Effect and Social Control Behavior: The Effect of the Presence of Others on Peoples Reactions to Norm Violations

Articles
Chekroun, P., & Brauer, M. (2002). The bystander effect and social control behavior: The effect of the presence of others on people's reactions to norm violations. European Journal of Social Psychology, 32(6), 853-866. doi:10.1002/ejsp.126.
Three field studies were conducted to explore the influence of the number of bystander-observers on the likelihood of social control. We predicted that the presence of others woul…

Consumer Identity and Moral Obligations in Non-Plastic Bag Consumption: A Dialectical Perspective

Articles
Cherrier, H. (2006). Consumer identity and moral obligations in non-plastic bag consumption: A dialectical perspective. International Journal of Consumer Studies, 30(5), 515-523. doi:10.1111/j.1470-6431.2006.00531.x.
According to many, we live in an era of autonomy, choice, enterprise and lifestyles. Consumers are active agents who exercise informed and autonomous responsibilities in relation …

How do Small and Medium Enterprises Go Green? A Study of Environmental Management Programs in the U.S. Wine Industry

Articles
Cordano, M., Marshall, R., & Silverman, M. (2010). How do small and medium enterprises go green? A study of environmental management programs in the U.S. wine industry. Journal of Business Ethics, 92(3), 463-478. doi:10.1007/s10551-009-0168-z.
In industries populated by small and medium enterprises, managers’ good intentions frequently incur barriers to superior environmental performance (Tilley, Bus Strategy Environ 8:…

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