A Test of a Model for Commitment

Articles
Kiesler, C. A., & Sakumura, J. (1966). A test of a model for commitment. Journal of Personality and Social Psychology, 3, 3, 349-353.
Commitment is defined as a binding of the individual to behavioral acts, and a theoretical model is presented for the role of commitment in attitude change. The derivation tested…

Encouraging College Students to Support Pro-Environment Behavior: Effects of Direct versus Indirect Rewards

Articles
Boyce, T. E., & Geller, E. S. (2001). Encouraging college students to support pro-environment behavior: Effects of direct versus indirect rewards. Environment & Behavior, 33(1), 107-125.
Ways to increase the delivery of a special thank-you card following behavior that protected the environment or helped another person were addressed. In Study 1, direct rewards …

Improving Energy Conservation With Effective Home Audit Programs in California Using Communication and Commitment

Cases
Aronson, E. (1990). Applying social psychology to desegregation and energy conservation. Special Issue: Illustrating the value of basic research. Personality and Social Psychology Bulletin, 16, 1, 118-132.
The Pacific Gas and Electric Company (PG&E) in California provided a home audit program as a method to improve energy conservation. This initiative gave homeowners a free home ins…

Psychological resistance against attempts to reduce private car use

Articles
Tertoolen G., van Kreveld D. & Verstraten B. (1998). Psychological resistance against attempts to reduce private car use. Transportation Research Part A: Policy and Practice, 32 (3), 171-181.
The aim of the research was to investigate the effects of information, feedback and commitment on car use and attitudes related to car use. In a field experiment (N = 350) users o…

Food For Thought (And Action!) Program

Cases
The Food For Thought (And Action!) program started in the 1st Unitarian Church in Portland, Oregon in March 2002. The intent was to bring to light the connections between dietary …

Using Group Commitment to Increase Paper Recycling in a Nursing Home in Portand, Oregon

Cases
Wang, T. H. & Katzev, R. D. (1990). Group commitment and resource conservation: Two field experiments on promoting recycling. Journal of Applied Social Psychology, 20, 4, Part 1, 265-275.
After conducting a literature review, a pilot program was designed to increase paper recycling in a nursing home in Portland, Oregon. First, residents received and information app…

Behavior Change for Nature: A Behavioral Science Toolkit for Practitioners

Forums
Julie Cook Kitchener Oct 21, 2020 18:04 pm
Hi all, I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …

Excuse Me Do You Recycle? Public Participation in Curbside Recycling in the UK.

Cases
In 1990, the UK government set a target for the recycling of 25% of household waste by the year 2000. With this new target, many local authorities began to re-think their recyclin…

Using Commitment to Reduce Energy Consumption in Iowa City

Cases
Pallak, M.S., D.A. Cook and J.J. Sullivan (1980). Commitment and Energy Conservation. In L. Bickman (ed.), Applied Social Psychology Annual 235-253, Beverley Hills, Ca: Sage.
First, a literature review identified public commitment as an effective tool for behavior change. In order to further investigate the effectiveness of commitment, this tool was in…

Reducing Lunchtime Garbage Produced by New Brunswick Students Using Prompts and Commitment

Cases
A literature review revealed that prompts and commitment were effective tools in reducing the amount of garbage produced at lunchtime. These behavior change tools were then integr…

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