Individualist and Collectivist Norms: When It's OK to Go your Own Way
McAuliffe, B., Jetten, J., Hornsey, M., & Hogg, M. (2003). Individualist and collectivist norms: When it's ok to go your own way. European Journal of Social Psychology, 33(1), 57-70. doi:10.1002/ejsp.129.
Compliance Motivations: Affirmative and Negative Bases
May, P. (2004). Compliance motivations: Affirmative and negative bases. Law & Society Review, 38(1), 41-65. doi:10.1111/j.0023-9216.2004.03801002.x.
From Innovation to Social Norm: Bounded Normative Influence
Kincaid, D. (2004). From Innovation to Social Norm: Bounded Normative Influence. Journal of Health Communication, 9(Suppl1), 37-57. doi:10.1080/10810730490271511.
Turn it Off: Anti-Idling Project Using Commitment, Prompts and Norms
Energy Star: The Symbol for Energy Efficiency.
McDonald's Waste Reduction Task Force
Children: A Critical Link for Changing Driving Behavior
Way To Go! School Program: www.waytogo.icbc.bc.ca, York: ttp://www.sustreport.org/news/driving_behaviour.html
The Effects of Sign Prompts and Large Receptacles on Highway Littering in Richmond, Virginia
Finnie, W. C. (1973). Field experiments in litter control. Environment and Behavior, 5, 2, 123-144.
The Proposition of a General Version of the Theory of Planned Behavior: Predicting Ecological Behavior
Kaiser, F., & Gutscher, H. (2003). The proposition of a general version of the theory of planned behavior: Predicting ecological behavior. Journal of Applied Social Psychology, 33(3), 586-603. doi:10.1111/j.1559-1816.2003.tb01914.x.
Differentiation Between and Within Groups: The Influence of Individualist and Collectivist Group Norms
Jetten, J., McAuliffe, B., Hornsey, M., & Hogg, M. (2006). Differentiation between and within groups: The influence of individualist and collectivist group norms. European Journal of Social Psychology, 36(6), 825-843. doi:10.1002/ejsp.322.
