Descriptive Norms as an Additional Predictor in the Theory of Planned Behaviour: A Meta-Analysis

Articles
Rivis, A., & Sheeran, P. (2003). Descriptive norms as an additional predictor in the theory of planned behaviour: A meta-analysis. Current Psychology, 22(3), 218-233. doi:10.1007/s12144-003-1018-2.
This study used meta-analysis: (a) to quantify the relationship between descriptive norms and intentions, and (b) to determine the increment in variance attributable to descriptiv…

Expanding the Affective and Normative Components of the Theory of Planned Behavior: A Meta-Analysis of Anticipated Affect and Moral Norms

Articles
Rivis, A., Sheeran, P., & Armitage, C. (2009). Expanding the affective and normative components of the theory of planned behavior: A meta-analysis of anticipated affect and moral norms. Journal of Applied Social Psychology, 39(12), 2985-3019. doi:10.1111/j.1559-1816.2009.00558.x.
Meta-analysis was used to determine the predictive validity of anticipated affect and moral norms in the theory of planned behavior (TPB; Ajzen, 1991). Medium-to-large sample-weig…

Moving Toward a Theory of Normative Influences: How Perceived Benefits and Similarity Moderate the Impact of Descriptive Norms on Behaviors

Articles
Rimal, R., Lapinski, M., Cook, R., & Real, K. (2005). Moving toward a theory of normative influences: How perceived benefits and similarity moderate the impact of descriptive norms on behaviors. Journal of Health Communication, 10(5), 433-450. doi:10.1080/10810730591009880.
In recent years researchers have focused attention on understanding the role of normative factors in influencing behaviors. Although there is some evidence to support the idea tha…

Differentiating Among Motives for Norm Conformity

Articles
Pool, G., & Schwegler, A. (2007). Differentiating among motives for norm conformity. Basic and Applied Social Psychology, 29(1), 47-60.
Two studies investigated why individuals conform to social norms. The authors propose that individuals conform to social norms to satisfy 3 general motives: accuracy, self-related…

The Personal Norm of Reciprocity

Articles
Perugini, M., Gallucci, M., Presaghi, F., & Ercolani, A. (2003). The personal norm of reciprocity. European Journal of Personality, 17(4), 251-283. doi:10.1002/per.474.
Reciprocity is here considered as an internalized social norm, and a questionnaire to measure individual differences in the internalized norm of reciprocity is presented. The ques…

Laying Waste Together: The Shared Creation and Disposal of Refuse in a Social Context

Articles
Perry, M., Juhlin, O., & Normark, D. (2010). Laying waste together: The shared creation and disposal of refuse in a social context. Space and Culture, 13(1), 75-94.
This article examines how a shared object—trash—is managed through a field study of its generation and disposal within a public setting. Collaboration around trash, examining owne…

Misperceiving the College Drinking Norm and Related Problems: A Nationwide Study of Exposure to Prevention Information, Perceived Norms and Student Alcohol Misuse

Articles
Perkins, H., Haines, M., & Rice, R. (2005). Misperceiving the College Drinking Norm and Related Problems: A Nationwide Study of Exposure to Prevention Information, Perceived Norms and Student Alcohol Misuse. Journal of Studies on Alcohol, 66(4), 470-478.
Objective: This study examined (1) the prevalence of misperceptions of college student drinking norms across campuses nationwide, (2) the importance of perceived norms in predicti…

On Being Both With Us and Against Us: A Normative Conflict Model of Dissent in Social Groups

Articles
Packer, D. (2008). On being both with us and against us: A normative conflict model of dissent in social groups. Personality and Social Psychology Review, 12(1), 50-72. doi:10.1177/1088868307309606.
Although past research has demonstrated a positive relationship between collective identification and normative conformity, there may be circumstances in which strongly identified…

Predicting Proenvironmental Behavior Cross-Nationally: Values, the Theory of Planned Behavior, and Value-Belief-Norm Theory

Articles
Oreg, S., & Katz-Gerro, T. (2006). Predicting Proenvironmental Behavior Cross-Nationally: Values, the Theory of Planned Behavior, and Value-Belief-Norm Theory. Environment and Behavior, 38(4), 462-483.
This article builds on Ajzen's theory of planned behavior and on Stern et al.'s value-belief-norm theory to propose and test a model that predicts proenvironmental behavior. In ad…

The Dual-Process of Reactive and Intentional Decision-Making Involved in Eco-Friendly Behavior

Articles
Ohtomo, S., & Hirose, Y. (2007). The dual-process of reactive and intentional decision-making involved in eco-friendly behavior. Journal of Environmental Psychology, 27(2), 117-125. doi:10.1016/j.jenvp.2007.01.005.
We extended the prototype model Gibbons and Gerrard to examine the disparity between professed environmental concerns and behavior. Our model assumed that there are two decision p…

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