Transportation

Turn It Off: How Commitments & Prompts Reduce Anti-Idling Behavior

Forums
Julie Cook Kitchener Feb 10, 2025 13:41 pm
Hi all,   Have you heard of the Turn It Off campaign? The project aimed to reduce car idling at school drop-off zones and transit “Kiss and Ride” parking lots across Toronto. This…

Switzerland’s bike to work campaign: Fun, easy, and popular

Forums
Julie Cook Kitchener May 13, 2024 12:41 pm
Hi all,   The social marketing discipline has long held this truism that sustainable behaviours should be fun, easy, and popular. Switzerland’s bike to work campaign is all of tho…

For Next FSB

Forums
Raquel Feroe Edmonton Mar 5, 2008 10:20 am
I am an adult supporter of a group called Eco-Air in Edmonton Alberta. Edmonton's Children's Organized Anti Idling Recruiters. The kids are all under age 14. We have gotten press …

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The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

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