1-2-3 Campaign Against Global Warming

Cases
The program exceeded every expectation. In all, 412 households pledged, reducing annual CO 2 generation by approximately 580,000 pounds. To gauge results, a professional pollster …

Children: A Critical Link for Changing Driving Behavior

Cases
Way To Go! School Program: www.waytogo.icbc.bc.ca, York: ttp://www.sustreport.org/news/driving_behaviour.html
Overall, this program has been very positive. Although it was anticipated that the program would be delivered to 300 British Columbia schools during its first year, more than 450 …

Eliciting Energy Efficient Driving Styles with the Use of Feedback from Postal Workers in the Netherlands

Cases
Siero, S., Boon, M., Kok, G., & Siero, F. (1989). Modification of driving behavior in a large transport organization: A field
The intervention combining information and feedback elicited 7.3% energy savings compared to the control condition. Moreover, six months later, 5.5% savings was measured.

Promoting Public Transit in Urban Areas with Incentives and Commitment

Cases
Bachman, W. , & Katzev, R. (1982). The effects of non-contingent free bus tickets and personal commitment on urban bus ridership. Transportation Research, 16A, 2, 103-108.
All three treatment conditions were successful in increasing bus ridership. Furthermore, these results were maintained during both follow up measurements. In contrast, there wa…

Shifting to Sustainable Modes of Transportation in Boulder Colorado Using Incentives, Norms, Communication and Feedback

Cases
Evaluation has revealed an increase in pedestrian trips by 3.5%, in bicycle trips by 2.2% and in transit trips by 1.7% Between 1990 and 1994, there was a 6% modal shift from sing…

Global Action Plan Community Lifestyles Campaign

Cases
Gershon, D. & Gilman, R. (1991). Household ecoteam workbook: A six month program to bring your household into environmental balance. Uxbridge, Ontario:
In the United States on average households that participate in Ecoteams produce 42% less garbage, use 25% less water, produce 16% less CO2, and use 16% less fuel for transportatio…

Television Feedback used to Modify Gasoline Consumption

Cases
Rothstein, Robert, N. Television Feedback Used to Modify Gasoline, Consumption, Behavior Therapy, 11, 683-688, 1980.,
During the first three weeks of the experiment, gasoline consumption decreased by 24.8, 27.2 and 37.6%. When the graph was taken off the air for a two-week period, consumption sti…

Turn it Off: Anti-Idling Project Using Commitment, Prompts and Norms

Cases
This project had three separate conditions. Two Kiss and Ride sites and two schools served as controls and received none of the above materials. In a second condition, two Kiss a…

AT&T's Telework Program

Cases
Atkyns, R., Blazek, M. & Roitz, J. (2002). Measurement of environmental impacts of telework adoption amidst change in complex organizations: AT&T survey methodology and results. Resources, Conservation and Recycling, 36, 267-285.
According to the 2002/2003 AT&T employee telework research 17% of AT&T managers now work full-time in a virtual office, which is nearly double the 9% who did in 2001. Part-time t…

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