First implemented in 1991, the Calgary Commuter Challenge was designed to encourage commuters to explore alternative transportation options as part of National Environment Week. I…
The GCC Active and Safe Routes to School program was brought to life by Greenest City, a Toronto-based non-profit known for addressing a variety of environmental issues through lo…
In 1991 the Bay Area Air Quality Management District (BAAQMD) launched Spare the Air – a voluntary program designed to curtail motor vehicle emissions and improve air quality thro…
HSBC’s Clean Air Achievers was a free program offered to Canadian students in grades 5 through 9 with two main goals: (1) to produce fewer greenhouse gasses (GHG) through reducing…
Bologna’s Bella Mossa program explored how positive incentives could be used to encourage citizens to reconsider their travel choices, reducing the number of trips made in convent…
In an effort to encourage City of Austin employees to take voluntary actions to reduce their drive-alone trips to and from work, the City established a Smart Commute Rewards progr…
Brisbane City Council’s Active School Travel (AST) Program aimed to change the travel behavior of Brisbane primary school students, parents, and school communities by encouraging …
Brisbane City Council’s Active School Travel (AST) Program aimed to change the travel behavior of Brisbane primary school students, parents, and school communities by encouraging …
Fairfax County established Transportation Demand Management (TDM) requirements (“proffers”) for new development that would have significant traffic impacts. For buildings within t…
This paper demonstrates that community-based social marketing techniques can be successfully used to affect people's transportation awareness and behavior, as deployed in Washingt…
