Stay up-to-date with the topics that matter to you!

Sign up to track topics that are specific to your area of focus with “My Feed”. Not ready to sign up? Browse CBSM recommended Articles, Reports, Cases, and Forum posts to get started.

Join for Free

CHANGE 2021

Forums
Julie Cook Kitchener Oct 28, 2021 20:08 pm
Hi all, Griffith University in Australia has an amazing CHANGE conference every year for those interested in measurable behaviour and social change. This year, there are/were thr…

Social Marketing & Civic Engagement

Forums
Julie Cook Kitchener Oct 27, 2021 17:10 pm
Hi all,   The International Social Marketing Association (ISMA) and the Social Marketing Association of North America (SMANA) will be holding an event called "Social Marketing, Ci…
CBSM Recommends

The Flu Ends with U Campaign

Cases
The “Flu Ends with U” was an annual campaign created by the DeKalb County Health Department to emphasize the importance of flu vaccinations. Knowing that flu season can begin as e…
CBSM Recommends

The Fifth Guy Campaign

Cases
Ahead of the 2007 flu season, the Florida Department of Health decided to take on a new approach to pandemic preparedness – instead of implementing an information intensive campai…
CBSM Recommends

Muppets, Pharmacists, and Journalists All Part of Avian Flu Prevention Campaign

Cases
To prevent the spread of avian influenza, staff at the Bloomberg School of Public Health’s Center for Communication Programs (CCP) began working with partners in over 30 countries…
CBSM Recommends

Using Social Marketing to Promote Cold and Flu Prevention Behaviors on an Australian University Campus

Cases
In 2011, a social marketing intervention was developed and tested at the University of Wollongong to determine its effectiveness in reducing the spread of colds and flu among univ…
CBSM Recommends

Be InFLUential

Cases
Conducted at Alfred Health, a tertiary health service in Melbourne, Australia, the purpose of the following study was to create and implement a campaign to improve influenza vacci…

Applying Behavioural Science to Biodiversity Conservation

Forums
Julie Cook Kitchener Oct 21, 2021 18:09 pm
Hi everyone, There is an excellent open access journal article, "Making more effective use of human behavioural science in conservation interventions", that was recently publishe…

Active transport in young adults - evidence requested

Forums
Hannah Wolfreys New Plymouth Oct 20, 2021 20:22 pm
Hi all, I am looking for any information about evidence based behaviour change strategies used with young adults (13-18) particularly in relation to increasing active transport to…

Looking for feedback re: watershed description/image

Forums
Kathy Hoppe Presque Isle Oct 20, 2021 18:22 pm
Hello CBSM I was asked to review a new lake booklet for a nonprofit.   It starts with a description of what a watershed is and provides images (see below).  When I looked at the…

Virtual Oceania

Introductory Workshop

May 29th - 31st, 2024

Registration Ending Soon!
Learn More

Virtual North America

Introductory Workshop

Jun 3rd - 5th, 2024

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing