Inspiring workplace safety through intrinsic motivation
Switzerland’s bike to work campaign: Fun, easy, and popular
Promoting Public Transit in Urban Areas with Incentives and Commitment
Bachman, W. , & Katzev, R. (1982). The effects of non-contingent free bus tickets and personal commitment on urban bus ridership. Transportation Research, 16A, 2, 103-108.
The Foot-In-The-Door Compliance Procedure: A Multiple-Process Analysis and Review
Burger, J. (1999). The foot-in-the-door compliance procedure: A multiple-process analysis and review. Personality and Social Psychology Review, 3(4), 303-325.
Clean Builder Program
Encouraging Environmentally Friendly Shopping using Prompts, Commitment and Norms
Motivating Community Recycling: New Zealand Curbside Trial
Green versus Brown: Explaining Environmental Commitment in Australia
McAllister, I. & Studlar, D. T. (1999). Green versus brown: Explaining environmental commitment in Australia. Social Science Quarterly, 80, 4, 775-792.
Self-Concept Clarity and the Foot-In-The-Door Procedure.
Burger, J., & Guadagno, R. (2003). Self-concept clarity and the foot-in-the-door procedure. Basic and Applied Social Psychology, 25(1), 79-86.
Using Commitments to Drive Consistency: Enhancing the Effectiveness of Cause-Related Marketing Communications
Vaidyanathan, R., & Aggarwal, P. (2005). Using commitments to drive consistency: Enhancing the effectiveness of cause-related marketing communications. Journal of Marketing Communications 11(4), 231-246.
