In 2014, Sightsavers, Unilever, and Lifebuoy joined forces to create a program in Kenya, Ethiopia, and Zambia that would help to prevent childhood blindness and eliminate trachoma…
Developed by the California branch of Donate Life America, the following communication campaign was launched in April of 2005 to get California residents to share their organ dona…
In the late 1970s a grassroots movement emerged that aimed to increase organ donation rates among minorities in the United States. As part of this movement, 40 individuals were br…
Hi all,
The social marketing discipline has long held this truism that sustainable behaviours should be fun, easy, and popular. Switzerland’s bike to work campaign is all of tho…