Doug,
the book Fostering Sustainable Behavior, and social marketing were mentioned in Richard Heinberg's latest book -- Peak Everything Waking up to the Century of Declines, on…
Hello everyone,
I am a 4th year Bachelor of Psychology student at Central Queensland University in Australia and I will be doing my thesis next year. My topic is based on the …
Hello,
I am trying to create a typology of commonly used message themes conveyed in energy saving ads and public service announcements (like social responsibility, cost saving…
In designing messages on prompts and other communications, we are advised to use positive wording that describes the behavior we want, rather than negative wording that asks peopl…
Hi,
Does anyone know how to get ahold of a copy of the USDA booklet for environmental managers about incorporating social science research into designing persuasive pro-enviro…
