Stay up-to-date with the topics that matter to you!

Sign up to track topics that are specific to your area of focus with “My Feed”. Not ready to sign up? Browse CBSM recommended Articles, Reports, Cases, and Forum posts to get started.

Join for Free

Recycling at Festivals and Public Events

Cases
The international environmental agency for local governments (ICLEI) have a mission to build and serve a worldwide movement of local governments to achieve tangible improvements i…

1-2-3 Campaign Against Global Warming

Cases
The 1-2-3 Global Warming Campaign was initiated in the 1st Unitarian Church in Portland, Oregon in January 2001 to inform people about the dangers of global warming and spur them …

Waste Wise Program

Cases
Waste Wise is a free, voluntary program set up by the United States Environmental Protection Agency (EPA) which attempts to eliminate costly municipal solid waste. Waste Wise targ…

WRAP (Waste Reduction Awards Program)

Cases
In California, businesses generate more than half the state's waste and thus, can play a significant role in helping local governments reduce the amount of garbage being diverted …

Reduction of Residential Consumption of Electricity Through Simple Monthly Feedback

Cases
Hayes, Steven C., Cone, John D., Reduction of residential consumption of electricity through simple monthly feedback. Journal of Applied Behavior Analysis, 1981, 14, 81-88.
Researchers used feedback to reduce and control electricity consumption by implementing an economically feasible program of monthly feedback. Participants in the feedback group we…

Water Efficiency Durham

Cases
Durham Region is located on the north shore of Lake Ontario, on the eastern border of Toronto. In 1995 Durham Region began developing initiatives to help their customers reduce wa…

Pay-As-You-Throw in Pennsylvania

Cases
To reduce waste, as well as promote recycling, many communities in Pennsylvania have implemented an incentive-based program known as Pay-As-You-Throw, or PAYT. With this program, …

The Effects of an Ambiguous, Negative Sign Prompts and a Clearly-Stated Positive Sign Prompt on Intentions to Litter

Cases
Horsley, A. D. (1988). The unintended effects of a posted sign on littering attitudes and stated intentions. Journal of Environmental Education, 19, 3, 10-14.
A literature review revealed that sign prompts can be effective in reducing the amount of litter. In order to further investigate the effects of prompts, a questionnaire was given…

The Effects of an Ambiguous, Negative Sign Prompt and a Clearly-Stated Positive Sign Prompt on Intentions to Litter

Cases
Horsley, A. D. (1988). The unintended effects of a posted sign on littering attitudes and stated intentions. Journal of Environmental Education, 19, 3, 10-14.
A literature review revealed that sign prompts can be effective in reducing the amount of litter. In order to further investigate the effects of prompts, a questionnaire was given…

Communication and Commitment Improve Participation in Curbside Recycling in Claremont California

Cases
Burn, S. M., & Oskamp, S. (1986). Increasing community recycling with persuasive communication and public commitment. Journal of Applied Social Psychology, 16, 1, 29-41.
Claremont California provides city residents with a curbside recycling program. In order to improve participation, a pilot program was designed. Based on a literature review, pers…

Virtual Oceania

Introductory Workshop

May 29th - 31st, 2024

Registration Ending Soon!
Learn More

Virtual North America

Introductory Workshop

Jun 3rd - 5th, 2024

Registration Ending Soon!
Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing