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Barrie Water Conservation Program

Cases
Due to a rapid increase in population growth, Barrie, Ontario was faced with an increasing demand on water supply. An environmental assessment conducted by the Municipal Works Dep…
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Southwest Florida Management District’s “Skip a Week” Yard Watering Campaign

Cases
The Southwest Florida Water Management District created the “Skip a Week” yard watering campaign to overcome misconceptions about the amount of water required for a healthy yard w…
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Alameda’s Green Purchasing Program

Cases
As part of Alameda County’s (California, USA) goal to achieve a minimum 15% reduction in operational greenhouse gas emissions, the County’s Climate Executive Committee identified …
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Europe’s Energy Neighborhoods

Cases
Based on a campaign run in Belgium in 2003, Europe’s Energy Neighborhoods was a program designed to allow neighborhoods to ‘bet’ with their municipalities that they could reduce e…
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Heat Loss Images, Norm Appeals Raise Impacts in Medicine Hat

Cases
Medicine Hat, a city in western Canada with a municipally owned utility, was interested in exploring how consumers would respond to receiving information on their home’s heat loss…
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Opower’s Home Energy Report, Minnesota

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In 2009, Opower, an energy information software company, partnered with a Minnesota utility company to provide residential customers of the utility company with customized home en…
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California’s Energy Conservation Competition

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Developed by the non-profit SEI, California’s Energy Conservation Competition aimed to change behaviors around lighting, plug-loads, and mechanical systems by working with teacher…
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ClimateSmart Home Service, Queensland, Australia

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In 2009, the ClimateSmart Home Service program was launched by Local Government Infrastructure Services (LGIS) in Queensland, Australia. This program aimed to reduce the electrici…
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Chicago’s Go Program

Cases
Chicago’s Go Program was designed to help residents walk, bike, ride transit, and use bike share more frequently while driving alone less often. Outside of promoting alternative f…
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Seattle’s Just One Trip Phase II

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Seattle’s Just One Trip campaign aims to get residents to reduce the number of drive-alone trips they make on a weekly basis, replacing them with green travel alternatives includi…

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