Social Marketing Success Stories Needed!

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Julie Cook Kitchener Nov 25, 2020 20:19 pm
Hi everyone, Nancy Lee and Phillip Kotler, two experts in the social marketing field, are working on a new book about 100 social marketing success stories. They are looking for p…

New Social Marketing Statement of Ethics

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Liz Foote Maui Nov 15, 2020 23:55 pm
I know this has been in the works awhile, so I was happy to see this appear in the latest International Social Marketing Association newsletter…  “The International Social Market…

Marketing/Communications Internship with Environmental Behaviour Change Non-Profit

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Julie Cook Kitchener Nov 12, 2020 17:15 pm
Hi everyone, The environmental behaviour change non-profit, Root Solutions, based in California, is seeking a Marketing & Communication volunteer to join their team of visionarie…

Saving Our Planet & Making Change Happen: Online Event

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Julie Cook Kitchener Nov 11, 2020 1:48 am
Hi everyone, Griffith University is hosting CHANGE 2020, a series of online events related to creating measurable change for people and planet. The next online event, called "Sav…

Probability Survey Phrasing - Help

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Clara von Dohlen Nov 9, 2020 18:31 pm
Hi everyone! I am writing a survey to determine how likely a small population is to use alternative transportation options (ie bike, walk, bus, carpool) in a week, and how many ti…

What Can We Learn from Failed Attempts to Change People's Behaviour?

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Julie Cook Kitchener Nov 4, 2020 22:35 pm
Hi everyone, A new article was published recently in Trends in Cognitive Sciences, which catalogues different types of failures in behaviour change programs as well as backfiring…

“It’s how you say it: Systematic A/B testing of digital messaging cut hospital no-show rates”

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Liz Foote Maui Oct 23, 2020 4:01 am
I’m sharing a recent article published in PLOSOne about a study carried out in Israel that investigated the effect of different messaging strategies on no-shows and appointment ca…

How to encourage U.S. citizens to vote

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Julie Cook Kitchener Oct 14, 2020 2:09 am
Hi all, If you're concerned about the upcoming federal election in the United States, here's a quick read on how to encourage U.S. citizens to vote. It's written by two behaviour…

Global COVID-19 Study Provides Insights on Message Framing

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Liz Foote Maui Oct 9, 2020 22:10 pm
This is a very insightful article about a study on global attitudes surrounding COVID-19 and health messaging. It’s great to see that in most countries, “the vast majority of peop…

SMANA Mentorship program: Recruiting participants

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Julie Cook Kitchener Oct 7, 2020 18:07 pm
Hi everyone, The Social Marketing Association of North America (SMANA) is looking for both mentors--with five or more years of experience as a social marketing professional--and …

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