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In the 1990s, Iceland faced a national epidemic of teen substance abuse. In 1998, 42% of Icelandic 15- and 16-year-olds reported having been drunk in the last month. Nea…
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Now that 2024 has come to a close and we’re off to a fresh start in 2025, some of you may be thinking about your New Year’s resolutions. Award-winning behavioral scient…
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What are the best strategies to keep compostables out of residential trash bins? In 2016, StopWaste, the City of Fremont in California, and Action Research partnered on…
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You may know about Cape Town, South Africa’s struggles with water shortages several years ago. You may be less familiar with how cleverly they used behavioral science to…
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I’ve got an example for you of a high-quality littering prevention campaign in California. Action Research partnered with the Orange County Stormwater Program (h20c.org)…
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Rare’s Centre for Behavior & the Environment has published a framework that includes six behavioural levers to apply when leading behaviour change campaigns.
They exp…
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Imagine you’re an investor sitting in a fancy hotel ballroom around the corner from Wall Street, waiting to hear a speech from the new CEO of the aluminum company you’v…
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Municipalities and NGOs that are working towards thriving urban forests face many challenges, including providing maintenance care for trees that have been recently pla…
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Those of you who are interested in encouraging native plant gardens in your region might find some inspiration in World Wildlife Fund’s (WWF) “In the Zone” program. The …
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A new article was published recently in Trends in Cognitive Sciences, which catalogues different types of failures in behaviour change programs as well as backfiring…
