With around 168 million tonnes of food lost in North America annually, and food waste a key contributor to climate change, reducing it is a critical priority. The good news is tha…
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Around the world, if we replaced only 20% of single-use plastic packaging with reusable alternatives, it would be a business opportunity worth a minimum of USD 10 billion…
What city could be called the bike capital of Canada? The city of Victoria in the province of British Columbia is definitely a contender. Victoria has a population of about 100,00…
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The social marketing discipline has long held this truism that sustainable behaviours should be fun, easy, and popular. Switzerland’s bike to work campaign is all of tho…
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You may have heard of Opower, an American company that provides a customer engagement platform for utilities. They were acquired by Oracle Corporation in 2016. Anyway, O…
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Those of you who are interested in encouraging native plant gardens in your region might find some inspiration in World Wildlife Fund’s (WWF) “In the Zone” program. The …
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I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …
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The European Social Marketing Association recently shared an academic paper that was published in July 2020, entitled "Key Guidelines in Developing a Pre-emptive COVID-19…
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Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…
