Book recommendation: Transformative Incrementalism - A Journey to Sustainability

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Julie Cook Kitchener Nov 15, 2023 13:55 pm
Hi everyone,   I’d like to introduce you to an interesting book called Transformative Incrementalism: A Journey to Sustainability. The book is about the way that practical progres…

Do people 'read signs'?

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Teresa Prokopanko Nov 20, 2023 21:00 pm
In a number of instances in my work lately, I've had pushback from colleagues saying "Unfortunately, most people will not read signage" and similar. While I accept that in some ca…

North American Social Marketing Conference 2024 – registration open!

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Julie Cook Kitchener Nov 22, 2023 21:24 pm
Hi all,    The North American Social Marketing conference registration is now open. The conference takes place from May 15 to May 18, 2024 at the breathtaking Clearwater Beach in …

How cities get “unstuck” in the face of environmental degradation

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Julie Cook Kitchener Nov 29, 2023 20:47 pm
Hi all,   There’s an interesting article from Behavioral Scientist related to how societies (and on a smaller scale, cities) can apply policies in various ways to shift from envir…

Social media for behaviour change toolkit

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Julie Cook Kitchener Dec 12, 2023 19:15 pm
Hi all,   If you’re looking for information on how to run a social media for behaviour change campaign, the International Federation of the Red Cross and USAID have teamed up to p…

Happy Holidays!

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Julie Cook Kitchener Dec 18, 2023 3:42 am
Hi all, As we near the end of 2023, I'd like to say a few words about empathy. Empathy is a perhaps overlooked yet critically important aspect of the work that we do as behaviour…

Behavioural insights for environmental impact summit

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Julie Cook Kitchener Jan 9, 2024 14:47 pm
Hi all,    There’s an exciting interactive summit coming up in Washington, D.C. on June 11th, hosted by Rare’s Center for Behavior & the Environment. It’s a day-long conference th…

International Social Marketing Association newsletter

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Julie Cook Kitchener Jan 31, 2024 14:02 pm
Hi all,    If you’d like to connect with social marketing colleagues around the globe, benefit from social marketing thought leadership, and find out about conferences, webinars, …

"What's your superhabit?" - Reducing single use plastics in Vancouver

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Julie Cook Kitchener Feb 20, 2024 16:44 pm
Hi all,    The Social Marketing Association of North America will be soon hosting their Annual General Meeting on Wednesday, February 28th at 12pm ET. They will be sharing highlig…

Smart Cities: A good idea?

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Julie Cook Kitchener Feb 28, 2024 14:13 pm
Smart Cities have risen in popularity in the past several years. As sustainability professionals, many of whom work for municipalities, you may have come across or be working towa…

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