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As climate change increases extreme weather events and as urbanization creates more impermeable surfaces resulting in stormwater runoff, there is a growing need for urb…
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A fee is placed on disposable coffee cups at the checkout counter of a café. Preferential parking is given to electric vehicle owners at city hall. User fees are charge…
This campaign focused on hot water heaters that provide water on demand for heating a home and also for cooking and cleaning. Lowering the water flow temperature from 80°C to 60°C…
According to Second Harvest, almost 60% (35.5 million metric tonnes) of food produced in Canada is wasted annually. Roughly 32% (1.2 million tonnes) is still edible. This app info…
Chicago was the first U.S. city to require building owners to prominently post a building’s energy performance rating, and to share that that rating with potential buyers and/or r…
To meet global greenhouse gas targets, we will need to remove carbon dioxide (CO2) from the atmosphere, not just slow down emissions. Carbon Cure was designed to promote a shift i…
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Now that 2024 has come to a close and we’re off to a fresh start in 2025, some of you may be thinking about your New Year’s resolutions. Award-winning behavioral scient…
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Rare’s Centre for Behavior & the Environment has published a framework that includes six behavioural levers to apply when leading behaviour change campaigns.
They exp…
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Solar is expanding much more quickly than all other energy technologies in history, which is encouraging to see in the face of the global climate crisis. As part of this…
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The social marketing discipline has long held this truism that sustainable behaviours should be fun, easy, and popular. Switzerland’s bike to work campaign is all of tho…
