Behavior Change Toolkit for Conservationists

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Julie Cook Kitchener Aug 4, 2025 12:35 pm
Hi all,   If you work at the intersection of conservation and behavior change, you may be interested in this report, Behavior Change for Nature: A Behavioral Science Toolkit for P…

Flashfood - New Case Study Posted on the Tools of Change Website

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Jay Kassirer Ottawa Feb 10, 2025 15:48 pm
According to Second Harvest, almost 60% (35.5 million metric tonnes) of food produced in Canada is wasted annually. Roughly 32% (1.2 million tonnes) is still edible. This app info…

Turn It Off: How Commitments & Prompts Reduce Anti-Idling Behavior

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Julie Cook Kitchener Feb 10, 2025 13:41 pm
Hi all,   Have you heard of the Turn It Off campaign? The project aimed to reduce car idling at school drop-off zones and transit “Kiss and Ride” parking lots across Toronto. This…

Keeping compostables out of the trash

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Julie Cook Kitchener Nov 11, 2024 13:56 pm
Hi all,    What are the best strategies to keep compostables out of residential trash bins? In 2016, StopWaste, the City of Fremont in California, and Action Research partnered on…

Cape Town’s water crisis to redemption story

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Julie Cook Kitchener Oct 21, 2024 13:36 pm
Hi all,  You may know about Cape Town, South Africa’s struggles with water shortages several years ago. You may be less familiar with how cleverly they used behavioral science to…

Tricks to Trashcans: Preventing Littering in Orange County, California

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Julie Cook Kitchener Oct 7, 2024 12:42 pm
Hi all,   I’ve got an example for you of a high-quality littering prevention campaign in California. Action Research partnered with the Orange County Stormwater Program (h20c.org)…

Rare's Levers of Behaviour Change Framework

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Julie Cook Kitchener Jul 29, 2024 13:00 pm
Hi all,    Rare’s Centre for Behavior & the Environment has published a framework that includes six behavioural levers to apply when leading behaviour change campaigns.  They exp…

Inspiring workplace safety through intrinsic motivation

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Julie Cook Kitchener May 6, 2024 12:56 pm
Hi all,    Imagine you’re an investor sitting in a fancy hotel ballroom around the corner from Wall Street, waiting to hear a speech from the new CEO of the aluminum company you’v…

Encouraging urban tree stewardship through active citizen engagement

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Julie Cook Kitchener Apr 29, 2024 12:54 pm
Hi all,    Municipalities and NGOs that are working towards thriving urban forests face many challenges, including providing maintenance care for trees that have been recently pla…

Changing social norms around native plants in your area

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Julie Cook Kitchener Apr 15, 2024 13:11 pm
Hi all,   Those of you who are interested in encouraging native plant gardens in your region might find some inspiration in World Wildlife Fund’s (WWF) “In the Zone” program. The …

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