The relative persuasiveness of gain-framed and loss-framed messages for encouraging disease detection behaviors: A meta-analytic review.

Articles
O'Keefe, D. J., & Jensen, J. D. (2009). The relative persuasiveness of gain-framed and loss-framed messages for encouraging disease detection behaviors: A meta-analytic review. Journal of Communication, 59(2), 296-316.
A meta-analytic review of 53 studies (N = 9,145) finds that in messages aimed at encouraging disease detection behaviors, loss-framed appeals (which emphasize the disadvantages of…

Risk perception measures' associations with behavior intentions, affect, and cognition following colon cancer screening messages.

Articles
Dillard, A. J., Ferrer, R. A., Ubel, P. A., & Fagerlin, A. (2012). Risk perception measures' associations with behavior intentions, affect, and cognition following colon cancer screening messages. Health Psychology, 31(1), 106-113.
Objective: Risk perception is important for motivating health behavior (e.g., Janz & Becker, 1984), but different measures of the construct may change how important that relations…

Changing health behaviours: The role of implementation intentions.

Articles
Orbell, S., & Sheeran, P. (2002). Changing health behaviours: The role of implementation intentions. Changing health behaviour: Intervention and research with social cognition models. (pp. 123-137) Open University Press, Maidenhead, BRK.
Addresses the role of implementation intentions (P. M. Gollwitzer, 1993) in promoting health-related behavioral change. Three behaviors are considered: breast self-examination, vi…

Cancer communication and informatics research across the cancer continuum.

Articles
Hesse, B.W., Beckjord, E., Rutten, L.J.F., Fagerlin, A., & Cameron, L.D. (2015). Cancer communication and informatics research across the cancer continuum. American Psychologist, 70(2), 198-210.
Over the past decade, dramatic changes brought about by a rapid diffusion of Internet technologies, cellular telephones, mobile devices, personal digital assistants, electronic he…

Effects of a short messaging service-based skin cancer prevention campaign in adolescents.

Articles
Hingle, M.D., Snyder, A.L., McKenzie, N.E., Thomson, C.A., Logan, R.A., Ellison, E.A., Koch, S.M., & Harris, R.B. (2014). Effects of a short messaging service-based skin cancer prevention campaign in adolescents. American Journal of Preventive Medicine, 47(5), 617-623.
Background: Skin cancer prevention emphasizes early adoption and practice of sun protection behaviors. Adolescence represents a high-risk period for ultraviolet radiation exposure…

Scoreboard advertising at sporting events as a health promotion medium.

Articles
Lynch, B.M. & Dunn, J. (2003). Scoreboard advertising at sporting events as a health promotion medium. Health Education Research, 18(4), 488-492.
This report describes spectator recall of SunSmart skin cancer prevention advertising displayed on the Brisbane Cricket Ground scoreboard at intermittent periods throughout the 19…

Dog Poop Citizen Science Examples?

Forums
Liz Foote Maui May 21, 2020 22:56 pm
Hi everyone, I was wondering if anyone knew of any examples of citizen science programs focused on pet waste. I asked on Twitter and did a bit of a search but didn't turn up much.…

Global Survey for Anyone Who Teaches Social Marketing (Update & Request for Participation)

Forums
Liz Foote Maui May 20, 2020 2:41 am
Hi everyone, if you teach social marketing in any capacity, either in a formal academic setting, or elsewhere via workshops, please take a moment to complete this survey, or pass …

Stand Against Corona Pledge and Study Results on Prosocial Messaging to Motivate Collective Action

Forums
Liz Foote Maui May 28, 2020 1:40 am
Did anyone see, or participate in, the #StandAgainstCorona online pledge? So far over 2700 people have taken the pledge. It was actually created as an field experiment to test dif…

Education, Marketing & Law - Stopping the Spread of COVID-19

Forums
Julie Cook Kitchener May 29, 2020 3:06 am
Here's a brief but interesting summary from Griffith University (originally written by Michael Rothschild) of three common approaches to social change: education, marketing and la…

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