“It’s how you say it: Systematic A/B testing of digital messaging cut hospital no-show rates”

Forums
Liz Foote Maui October 23, 2020 04:01 AM
I’m sharing a recent article published in PLOSOne about a study carried out in Israel that investigated the effect of different messaging strategies on no-shows and appointment ca…

Amsterdam installs sustainable urinals to combat "wild peeing"

Forums
Liz Foote Maui October 04, 2020 05:40 AM
Well this is …different! Apparently public urination has been a big problem in Amsterdam, and it has now been addressed by an environmental psychologist, Richard De Vries, who inv…

Behavioural Science around the World: A World Bank Report

Forums
Julie Cook Kitchener August 18, 2020 03:45 PM
Hi everyone, Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…

Prompts

Forums
Sara Trenerry Townsville March 01, 2007 06:43 AM
Good morning Has anybody had success with prompts for messages like careful what goes down sinks and drains and turning of lights and appliances (obviously not the wording th…

Eco-Labelling

Forums
MBayer April 23, 2006 11:49 PM
Hi All, I was wondering if anyone knew of a decent guide to eco-labels for office-products, paper etc. It would include what to look for on a label and maybe some of the acc…

Seeking Info on Effective Posters and Signs

Forums
Carolyn Masson Victoria November 18, 2005 10:55 PM
We're reaching out to people who play in sensitive natural areas, encouraging them to stay on established trails to avoid trampling rare species. Hikers, dog-walkers, mountain b…

Virtual Oceania

Introductory Workshop

Jun 6th - 8th, 2023

Learn More

Virtual North America

Introductory Workshop

Jun 12th - 14th, 2023

Learn More
Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing