Tools
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Opower’s Home Energy Report, Minnesota

Cases
In 2009, Opower, an energy information software company, partnered with a Minnesota utility company to provide residential customers of the utility company with customized home en…
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California’s Energy Conservation Competition

Cases
Developed by the non-profit SEI, California’s Energy Conservation Competition aimed to change behaviors around lighting, plug-loads, and mechanical systems by working with teacher…
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ClimateSmart Home Service, Queensland, Australia

Cases
In 2009, the ClimateSmart Home Service program was launched by Local Government Infrastructure Services (LGIS) in Queensland, Australia. This program aimed to reduce the electrici…
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Stepping It Up

Cases
Developed in the Region of Peel, Ontario, Stepping It Up was a program designed to reduce car traffic and increase walking and cycling to school by working with elementary school …

Creating Citizen Choice Architects

Forums
Julie Cook Kitchener Sep 30, 2020 20:44 pm
Hi everyone, Perhaps many of you are familiar with 'nudges', those positive, gentle actions that persuade people to engage in particular behaviours (e.g. setting healthy food at …

Behavioural Science around the World: A World Bank Report

Forums
Julie Cook Kitchener Aug 18, 2020 15:45 pm
Hi everyone, Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…

Successfully Changing Individual Travel Behavior: Applying Community-Based Social Marketing to Travel Choice

Articles
Cooper, C. (2007). Successfully changing individual travel behavior: Applying community-based social marketing to travel choice. Transportation Research Record, (2021), pp. 88-99.
This paper demonstrates that community-based social marketing techniques can be successfully used to affect people's transportation awareness and behavior, as deployed in Washingt…

Using Road Signs to Provide Community Feedback on Water Use

Forums
Christopher Yardley Canberra Jan 31, 2009 0:36 am
Variable message (road) signs are designed and have been used to give warning / hazard notices to road users. In the Australian Capital Territory (ACT) they are used to tell road …

Drop and Tilt: A Comparison of Two Procedures to Increase the Use of Venetian Blinds to Conserve Energy

Articles
Luyben, P. D. (1984). Drop and tilt: A comparison of two procedures to increase the use of venetian blinds to conserve energy. Journal of Community Psychology, 12, 2, 149-154.
Dropping and tilting venetian blinds appropriately can reduce unnecessary heat loss through window glass. Previous research has shown that both feedback and payments can effective…

An Analysis of Public Posting in Reducing Speeding Behavior on an Urban Highway

Articles
Van Houten, R., Nau, P. A. & Marini, Z. (1980). An analysis of public posting in reducing speeding behavior on an urban highway. Journal of Applied Behavior Analysis, 13, 3, 383-395.
Using a reversal design, the percentage of drivers speeding on an urban highway was measured with a concealed radar unit (baseline condition). During the daily posting condition…

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