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Starve a Vampire, Donate Blood

Cases
Starve a Vampire, Donate Blood was an American Red Cross campaign developed in partnership with the television network CW. The goal of the program was two-fold; to promote CW’s ne…
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Bologna’s Bella Mossa

Cases
Bologna’s Bella Mossa program explored how positive incentives could be used to encourage citizens to reconsider their travel choices, reducing the number of trips made in convent…
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Solarize Boosts Installations and Transforms Solar Markets Across America

Cases
Solarize first came to life in 2009 when a Portland resident interested in installing solar power recruited neighbors to join them in “going solar” to get a volume discount. Once …
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Brisbane’s Active Schools Travel Program

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Brisbane City Council’s Active School Travel (AST) Program aimed to change the travel behavior of Brisbane primary school students, parents, and school communities by encouraging …
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Brisbane’s Active Schools Travel Program

Cases
Brisbane City Council’s Active School Travel (AST) Program aimed to change the travel behavior of Brisbane primary school students, parents, and school communities by encouraging …
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Casual Carpooling in DC

Cases
The following case study explores the slugging phenomenon – a form of casual carpooling that developed organically in the DC area during the 1970s in response to the creation of H…
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Burlington’s Ice Rink Energy Competition

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The following case study explores how the City of Burlington’s Ice Rink Energy Competition employed a low cost, easily replicable approach to significantly reduce energy consumpti…
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Bicycle Friendly Communities Program

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This case study examines the spread of the international Bicycle Friendly Communities (BFC) program into Ontario, Canada – a process initiated by the Share the Road Cycling Commis…
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Stockholm Congestion Pricing

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The Stockholm congestion charge was a tax levied on vehicles entering and exiting the inner city in an attempt decrease the number of trips made in private vehicles, ultimately re…

“Accurate, Honest and Transparent: How Leaders Should Communicate about Coronavirus”

Forums
Liz Foote Maui Jul 9, 2020 11:27 am
As someone who watched NY Governor Andrew Cuomo’s daily coronavirus briefings pretty religiously, I enjoyed reading this opinion piece from Australia about how leaders should comm…

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