The Storytelling Genius of Jane Goodall

Forums
Julie Cook Kitchener October 19, 2021 09:01 PM
Hi everyone, Time magazine recently published an article featuring the legendary conservationist Dr. Jane Goodall, and how she uses storytelling as a way to engage people in chan…

Urgency & Agency: Conquering Climate Despair

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Julie Cook Kitchener May 27, 2021 05:29 PM
Hi everyone, "I will admit that I sometimes fall into the climate doom-ism camp. As a sustainability and behavioral scientist steeped in a steady stream of information about how …

Using Sustainability Village model to create change

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Cecilia Kemp Moss Vale April 28, 2021 02:30 AM
Hi guys, I am curious if anyone else lives in a rural setting where the local/municipal level government has developed a program based around the villages/small towns in their go…

Behavior Change for Nature: A Behavioral Science Toolkit for Practitioners

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Julie Cook Kitchener October 21, 2020 06:04 PM
Hi all, I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …

Global COVID-19 Study Provides Insights on Message Framing

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Liz Foote Maui October 09, 2020 10:10 PM
This is a very insightful article about a study on global attitudes surrounding COVID-19 and health messaging. It’s great to see that in most countries, “the vast majority of peop…

National Identity Predicts Public Health Support During a Global Pandemic

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Liz Foote Maui October 04, 2020 03:48 AM
This is a preprint with a ton of authors (I didn’t even bother trying to count them!) of a collaborative international study with the goal of examining “whether national identific…

COVID-19 Vaccination Uptake Strategies

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Julie Cook Kitchener August 26, 2020 04:23 PM
Hi all, The European Social Marketing Association recently shared an academic paper that was published in July 2020, entitled "Key Guidelines in Developing a Pre-emptive COVID-19…

Behavioural Science around the World: A World Bank Report

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Julie Cook Kitchener August 18, 2020 03:45 PM
Hi everyone, Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…

“Fish Forever” Program’s Psychosocial Theory of Change and Use of Social Marketing Strategies

Forums
Liz Foote Maui August 05, 2020 03:32 AM
The North America Congress for Conservation Biology was held last week virtually, and they had a track on conservation marketing. One of the talks featured a program called “Fish …

Curbing Reckless Behaviour in the Face of COVID-19: Moralize It!

Forums
Julie Cook Kitchener July 28, 2020 09:28 PM
Hi all, This is an interesting article that advocates for a "moralizing" approach to  behaviour change in the face of COVID-19. Both second hand smoke and drunk driving campaigns…

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