Inspiring workplace safety through intrinsic motivation

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Julie Cook Kitchener May 6, 2024 12:56 pm
Hi all,    Imagine you’re an investor sitting in a fancy hotel ballroom around the corner from Wall Street, waiting to hear a speech from the new CEO of the aluminum company you’v…

Invasive species and the effectiveness of public awareness campaigns

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Julie Cook Kitchener Apr 22, 2024 12:46 pm
Hi all,   Public awareness campaigns are often applied to mitigate the negative impacts that invasive species have on healthy ecosystems. However, there is little evidence suggest…

The "Wear It" campaign: Encouraging boating safety & the use of life jackets

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Julie Cook Kitchener Apr 8, 2024 13:08 pm
Hi all,   If you’re looking for a compelling behaviour change program related to safety, check out the “Wear it” campaign run by the U.S. coast guard. Though it is American-based,…

The best way to increase cancer screening rates

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Julie Cook Kitchener Apr 8, 2024 12:54 pm
Hi all, I might be a bit bias because of the "Cook" name in this program, but bear with me as the results are impressive.    Colorectal cancer is the second leading cause of canc…

COP 26 & The Benefits of Climate Action

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Julie Cook Kitchener Nov 18, 2021 18:02 pm
Hi all, As you may know, the latest global climate negotiations at COP 26 in Glasgow have drawn to a close. Though some progress was made, concerns remain about the enormous gap …

The Storytelling Genius of Jane Goodall

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Julie Cook Kitchener Oct 19, 2021 21:01 pm
Hi everyone, Time magazine recently published an article featuring the legendary conservationist Dr. Jane Goodall, and how she uses storytelling as a way to engage people in chan…

Urgency & Agency: Conquering Climate Despair

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Julie Cook Kitchener May 27, 2021 17:29 pm
Hi everyone, "I will admit that I sometimes fall into the climate doom-ism camp. As a sustainability and behavioral scientist steeped in a steady stream of information about how …

Using Sustainability Village model to create change

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Cecilia Kemp Moss Vale Apr 28, 2021 2:30 am
Hi guys, I am curious if anyone else lives in a rural setting where the local/municipal level government has developed a program based around the villages/small towns in their go…

Behavior Change for Nature: A Behavioral Science Toolkit for Practitioners

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Julie Cook Kitchener Oct 21, 2020 18:04 pm
Hi all, I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …

Global COVID-19 Study Provides Insights on Message Framing

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Liz Foote Maui Oct 9, 2020 22:10 pm
This is a very insightful article about a study on global attitudes surrounding COVID-19 and health messaging. It’s great to see that in most countries, “the vast majority of peop…
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