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Education, Marketing & Law - Stopping the Spread of COVID-19

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Julie Cook Kitchener May 29, 2020 3:06 am
Here's a brief but interesting summary from Griffith University (originally written by Michael Rothschild) of three common approaches to social change: education, marketing and la…

Using a Video Series to Encourage Urban Agriculture

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Julie Cook Kitchener Jul 7, 2020 18:16 pm
Hi all, I have heard from a few different sources that many people are turning to gardening and other outdoor activities to help them cope during the pandemic. For anyone who wor…

Free BECC Webinar 7/15: "10 Social Marketing Pitfalls"

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Liz Foote Maui Jul 9, 2020 23:33 pm
Hi, just wanted to share the opportunity to register for this FREE webinar on July 15th, "10 Social Marketing Pitfalls," that’s part of the Behavior, Energy, and Climate Change vi…

Change Conference to be Held Virtually (and Free) this Fall

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Liz Foote Maui Aug 5, 2020 22:28 pm
Social Marketing at Griffith University just announced that their annual Change conference will be held virtually this year, AND it’s free! They will host a series of four online…

“How Much Information Is Too Much?” Webinar with Cass Sunstein

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Liz Foote Maui Oct 4, 2020 4:48 am
Cass Sunstein has a new book out (shocker, I know!) called “Too Much Information,” and he discussed its themes in a webinar last month – check it out! He discussed not only inform…

Behavioural Science around the World: A World Bank Report

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Julie Cook Kitchener Aug 18, 2020 15:45 pm
Hi everyone, Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…

Behavioural Scientist's Summer Book List

Forums
Julie Cook Kitchener Jul 7, 2020 19:25 pm
Hello everyone, Since we're now in the midst of summer, the sun, and the heat, I thought I'd send along a Summer 2020 Book List for you to peruse through, for weekends at the cot…

Content Analysis: A Technique for Measuring Attitudes Expressed in Environmental Education Literature

Articles
Burrus-Bammel, L. L., Bammel, G., & Kopitsky, K. (1988). Content analysis: A technique for measuring attitudes expressed in environmental education literature. Journal of Environmental Education, 19, 4, 32-37.
Demonstrated a content analysis approach to documentary research involving archive material. The 5 steps of (1) defining the population, (2) determining the sample, (3) isolatin…

Predicting Three Dimensions of Residential Curbside Recycling: An Observational Study

Articles
Oskamp, S., Burkhardt, R. L., Schultz, P. W., Hurin, S. & Zelezny, L. (1998). Predicting three dimensions of residential curbside recycling: An observational study. Journal of Environmental Education, 29, 2, 37-42.
Three dimensions of household recycling behavior (frequency of participation, amount of recyclable materials, and contamination of recyclables by improper material) were observed …

Effects of Television Modeling on Residential Energy Conservation

Articles
Winett, R. A., Leckliter, I. N., Chinn, D. E., Stahl, B., & Love, S. Q. (1985). Effects of television modeling on residential energy conservation. Journal of Applied Behavior Analysis, 18, 1, 33-44.
A combination of social marketing, communication, social learning (particularly modeling), and behavior analysis may provide an effective framework for behavior change via films a…

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