I came across this article by Cass Sunstein (“Nudge”) about the role of personal identity surrounding the issue of mask-wearing (or lack thereof…). It references the iconic “Don’t…
As someone who’s had an N-95 mask in my carry on flight kit for years (alongside my spray bottle of 70% rubbing alcohol…), I have been really interested in following all the messa…
Hi everyone, I was wondering if anyone knew of any examples of citizen science programs focused on pet waste. I asked on Twitter and did a bit of a search but didn't turn up much.…
I am looking for information on how to create brochures that incorporate social norms or normative language. I am incorporating CBSM principles into my program, such as conducting…
We are currently designing an intervention study focussing on pro-biodiversity behaviours in a gardening and sustainable consumption context. Any experiences with or examples of c…
Does anyone have experience with running / encouraging / promoting / kick starting word of mouth or peer pressure campaigns to encourage sustainable behaviour? Specifically I am …
Power company enlists kids to be "climate cops"
Dear Friend,
If the tree-hugging, save-the-planet zealots have their way, the idiocy of global warming will not only be…
Wow! The article on Social Norms (being aware of the power to them and harnessing it to address climate change) in the International Journal of Sustainability Communications is a …
Commit to save your 20%. interactive banner ads promoting energy conservation using norm appeals and personal action/empowerment People's Voice Winner, 2008 Webby Awards http://w…
Here's an article in the Boston Globe that features FSB and Doug, focusing on the efforts of Keene, New Hampshire. "The journey of a thousand miles..." http://www.boston.com/new…
