Promoting electrification: What are the barriers and benefits?

Forums
Julie Cook Kitchener Sep 30, 2024 12:49 pm
Hi all,    Residential building energy use is a critical sector in decarbonizing, as it makes up about 20% of total GHG emissions in the United States. Electrification, replacing …

Food guides and conflicting social norms

Forums
Julie Cook Kitchener Sep 23, 2024 12:40 pm
Hi all,    Many of you know that social norms influence behavior in powerful ways. If you would like to harness the power of social norms in your campaigns, try to avoid applying …

Medellín, Colombia's Metrocable (Part 2)

Forums
Julie Cook Kitchener Sep 2, 2024 12:36 pm
Hi all,   In the Agriculture section of the forums, I wrote about Medellín, Colombia’s green corridors, and the international recognition they garnered from that project. In this …

Medellín, Colombia’s green corridors (Part 1)

Forums
Julie Cook Kitchener Aug 26, 2024 12:53 pm
Hi all,    If you’d like to learn about inspiring examples of sustainable cities, look no further than Medellín, Colombia. Medellín is the second largest city in the nation, and a…

Are fear-based messages effective?

Forums
Julie Cook Kitchener Aug 19, 2024 13:05 pm
Hi all,   The short answer is...they are relatively effective.  Let’s start with what fear-based messages are. They are messages that are designed to instil strong negative emoti…

Rare's Levers of Behaviour Change Framework

Forums
Julie Cook Kitchener Jul 29, 2024 13:00 pm
Hi all,    Rare’s Centre for Behavior & the Environment has published a framework that includes six behavioural levers to apply when leading behaviour change campaigns.  They exp…

The EPA's Sprinkler Spruce-Up campaign & the use of heuristics

Forums
Julie Cook Kitchener Jul 22, 2024 12:55 pm
Hi all,   When leading a behaviour change program that includes multiple non-divisible behaviours, memory shortcuts can be helpful. Take, for example, the EPA’s Sprinkler Spruce-U…

New York City's clothing swap DIY guide

Forums
Julie Cook Kitchener Jul 15, 2024 12:57 pm
Hi all,   If you’ve ever attended or organized a clothing swap, you might find GrowNYC’s “Hosting your own swap” DIY guide interesting. As a reminder, a ‘swap’ is an event where a…

How climate anxiety shapes support for renewable energy

Forums
Julie Cook Kitchener Jul 8, 2024 12:51 pm
Hi all,   A recent study published by Energy Policy has found that people’s concerns about climate change shape their support for various energy sources, from renewable energy to …

Love your Lake program: Encouraging homeowners to naturalize their shorelines

Forums
Julie Cook Kitchener Jul 1, 2024 12:30 pm
Hi all,   Shorelines are known as the ‘ribbon of life’ due to the critical role they play in supporting wildlife, filtering out pollutants, decreasing soil erosion, and mitigating…

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