"How to Nudge a Coronavirus Nonbeliever"

Forums
Liz Foote Maui Jul 9, 2020 9:24 am
I came across this article by Cass Sunstein (“Nudge”) about the role of personal identity surrounding the issue of mask-wearing (or lack thereof…). It references the iconic “Don’t…

Behavioural Scientist's Summer Book List

Forums
Julie Cook Kitchener Jul 7, 2020 19:25 pm
Hello everyone, Since we're now in the midst of summer, the sun, and the heat, I thought I'd send along a Summer 2020 Book List for you to peruse through, for weekends at the cot…

How Racism Derails our Efforts to Save the Planet

Forums
Julie Cook Kitchener Jun 25, 2020 2:11 am
Hi all, I've just stumbled across a recent Washington Post article from a black scientist and writer, Ayana Elizabeth Johnson, who explains one way in which racism and the climat…

European Social Marketing Conference 2021 in Greece

Forums
Julie Cook Kitchener Jun 25, 2020 1:27 am
Hi everyone, The European Social Marketing Conference is being held in Thessaloniki, Greece in October 2021 and the call for case studies, projects and/or academic papers is now …

Question: Are there any differences in behavior change strategies when children (K-12) are your target audience?

Forums
Holly Baird Jun 24, 2020 22:08 pm
Can anyone advise if any of the strategies and tactics of CBSM need to change when working on behvaior change efforts specifically for children (K-12)? Any resources I should spe…

Will COVID19 Finally Push us to Prioritize Outreach and Communications?

Forums
Liz Foote Maui Jun 17, 2020 0:22 am
I recently came across this article, “‘By failing to prepare you are preparing to fail’: Lessons from the 2009 H1N1 “swine flu” pandemic.” when one of the co-authors (Jeff French)…

Article on Sustainable Consumption, Corporations & Individual Choice

Forums
Julie Cook Kitchener Jun 5, 2020 0:37 am
Do you ever consider the larger systems in which our individual choices are embedded? In this fascinating article, Michaela Barnett makes the case that while our individual choice…

Mask Use, Messaging, and Social Norms

Forums
Liz Foote Maui Jun 3, 2020 1:58 am
As someone who’s had an N-95 mask in my carry on flight kit for years (alongside my spray bottle of 70% rubbing alcohol…), I have been really interested in following all the messa…

Nudgestock 2020

Forums
Julie Cook Kitchener May 29, 2020 2:41 am
Hi all, check out this fantastic conference, where you can learn more about behavioural insights with some of the most well-known and well-respected behavioural scientists in the …

Stand Against Corona Pledge and Study Results on Prosocial Messaging to Motivate Collective Action

Forums
Liz Foote Maui May 28, 2020 1:40 am
Did anyone see, or participate in, the #StandAgainstCorona online pledge? So far over 2700 people have taken the pledge. It was actually created as an field experiment to test dif…

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