Hi everyone, if you teach social marketing in any capacity, either in a formal academic setting, or elsewhere via workshops, please take a moment to complete this survey, or pass …
I’ve had a number of people ask whether my community-based social marketing workshops could be offered virtually given the pandemic. In response, I have scheduled virtual Zoom wo…
Past research has failed to adequately address the reasons behind the lack of handwashing in public restrooms. The present study explores possibilities for using psychology to des…
Numerous studies have found that individuals are more likely to comply with social norms when in the presence of others. To test the hypothesis that restroom hygiene norms would b…
Fostering Sustainable and Healthy Behavior Virtual Workshops
Dr. Doug McKenzie-Mohr will be delivering introductory and advanced community-based social marketing training virtua…
Wishing everyone the very best for the holiday season. May our combined efforts move us closer to the world we each imagine and long for in 2020.
Doug
Doug McKenzie-Mohr, Ph.D.
In early 2020 I will be delivering both introductory and advanced community-based social marketing workshops in Vancouver (Jan. 28-31), Auckland (Feb. 24-27), Melbourne (Mar. 3-6)…
Looking for any great examples of best practise water or energy community engagement programs which have been evaluated and shown to work. We have some aspirational community redu…
Chahid Farouli and Jeff French are editing, and Palgrave is publishing the Encyclopedia of Social Marketing. One of the five sections include Applications and significant social m…
Dr. Doug McKenzie-Mohr will be delivering an introductory community-based social marketing workshhop in Washington, DC on December 4th & 5th. This workshop will be of particular i…