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Portland’s Smart Trips Welcome Program

Cases
After creating Smart Trips, a successful transportation program for residents of Portland, Oregon, the Bureau of Transportation chose to redefine the program, shifting its focus t…

Behavior Change for Nature: A Behavioral Science Toolkit for Practitioners

Forums
Julie Cook Kitchener Oct 21, 2020 18:04 pm
Hi all, I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …

Creating Citizen Choice Architects

Forums
Julie Cook Kitchener Sep 30, 2020 20:44 pm
Hi everyone, Perhaps many of you are familiar with 'nudges', those positive, gentle actions that persuade people to engage in particular behaviours (e.g. setting healthy food at …

Behavioural Science around the World: A World Bank Report

Forums
Julie Cook Kitchener Aug 18, 2020 15:45 pm
Hi everyone, Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…

Domestic violence & COVID-19: behaviour-based campaigns may help

Forums
Julie Cook Kitchener Aug 11, 2020 1:56 am
COVID-19 has created an upsurge in domestic violence around the world (WHO, 2020). Some of you may be working with vulnerable populations such as abused women and children, or you…

Stand Against Corona Pledge and Study Results on Prosocial Messaging to Motivate Collective Action

Forums
Liz Foote Maui May 28, 2020 1:40 am
Did anyone see, or participate in, the #StandAgainstCorona online pledge? So far over 2700 people have taken the pledge. It was actually created as an field experiment to test dif…

Social-cognitive factors mediating intervention effects on handwashing: A longitudinal study.

Articles
Contzen, N., & Inauen, J., (2015). Social-cognitive factors mediating intervention effects on handwashing: A longitudinal study. Journal of Behavioral Medicine, 38, 956-969.
Handwashing with soap effectively prevents diarrhoea, a leading cause of death in infants. Theory-based interventions are expected to promote handwashing more successfully than st…

Using Social Media to Drive Pledges

Forums
Unknown Jul 4, 2016 22:53 pm
Hi all - has anyone had any experience with or any info on the success of using social media as a platform for pledging? Eg) if we want someone to pledge to keep their cat inside …

Consumers' Green Commitment: Indication of a Postmodern Lifestyle?

Articles
Haanpää, L. (2007). Consumers' green commitment: Indication of a postmodern lifestyle? International Journal of Consumer Studies, 31(5), 478-486.
Green consumer behaviour is one of the key focuses of contemporary research on the sociology of consumption. The constant presence of environmental issues related to consumption a…

When Saying Yes Leads to Saying No: Preference for Consistency and the Reverse Foot-In-The-Door Effect

Articles
Guadagno, R., Asher, T., Demaine, L., & Cialdini, R. (2001). When saying yes leads to saying no: Preference for consistency and the reverse foot-in-the-door effect. Personality and Social Psychology Bulletin, 27(7), 859-867.
A requester using the foot-in-the-door (FITD) tactic begins by gaining compliance with a small request and then advances to a related, larger request. Previous work has demonstrat…

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The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

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