CBSM Recommends

VERB

Cases
Launched in 2002 by the Centers for Disease Control and Prevention, VERB was a ‘for-kids-by-kids’ multicultural campaign aimed at increasing and maintaining physical activity amon…
CBSM Recommends

Vancouver’s Employee Trip Reduction Program

Cases
Vancouver’s Employee Trip Reduction Program was launched by the Greater Vancouver Regional District (GVRD) to reduce single-occupant vehicle commuter travel among its employees, p…

Behavior Change for Nature: A Behavioral Science Toolkit for Practitioners

Forums
Julie Cook Kitchener Oct 21, 2020 18:04 pm
Hi all, I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …

COVID-19 Vaccination Uptake Strategies

Forums
Julie Cook Kitchener Aug 26, 2020 16:23 pm
Hi all, The European Social Marketing Association recently shared an academic paper that was published in July 2020, entitled "Key Guidelines in Developing a Pre-emptive COVID-19…

Behavioural Science around the World: A World Bank Report

Forums
Julie Cook Kitchener Aug 18, 2020 15:45 pm
Hi everyone, Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…

A 'Mass Experiment' for the Climate

Forums
Julie Cook Kitchener Jul 22, 2020 15:35 pm
How has COVID-19 impacted our behaviours in relation to the environment? This BBC article tackles the relationships between our individual behaviours, government & business action…

Children's Biking for Nonschool Purposes: Getting to Soccer Games in Davis, California

Articles
Tal, G., Handy, S. (2008). Children's biking for nonschool purposes: Getting to soccer games in Davis, California. Transportation Research Record, (2074), pp. 40-45.
In recent years, transportation planning has devoted new attention to the goal of increasing the nonmotorized trips of children and adults, both as a means of increasing physical …

Behavioral Determinants of Household Participation in a Home Composting Scheme

Articles
Edgerton, E., McKechnie, J., & Dunleavy, K. (2009). Behavioral determinants of household participation in a home composting scheme. Environment and Behavior, 41(2), 151-169.
This article investigates the factors that influence the decision made by individuals to participate in home composting schemes promoted by two local authorities in Scotland. The …

Behavioral Determinants of Household Recycling Participation: The Portuguese Case

Articles
Valle, P., Reis, E., Menezes, J., & Rebelo, E. (2004). Behavioral Determinants of Household Recycling Participation: The Portuguese Case. Environment and Behavior, 36(4), 505-540. doi:10.1177/0013916503260892.
Recycling is an effective resource-recovery mechanism with significant economic and environmental benefits. The success of the Portuguese Integrated System of Packaging Waste Mana…

Combining Behavioral Theories to Predict Recycling Involvement

Articles
Oom Do Valle, P., Rebelo, E., Reis, E., & Menezes, J. (2005). Combining Behavioral Theories to Predict Recycling Involvement. Environment and Behavior, 37(3), 364-396. doi:10.1177/0013916504272563.
This study merges insights from two well-known attitude-behavior theories—the theory of planned behavior and the model of altruistic behavior—with elements from two broader models…

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