Behavior Change Toolkit for Conservationists

Forums
Julie Cook Kitchener Aug 4, 2025 12:35 pm
Hi all,   If you work at the intersection of conservation and behavior change, you may be interested in this report, Behavior Change for Nature: A Behavioral Science Toolkit for P…

Ocean Legacy & the Habit Loop

Forums
Julie Cook Kitchener Jul 14, 2025 11:52 am
Hi all,    Ocean Legacy is a Canadian-based, international non-profit that is dedicated to ending ocean plastic pollution around the world. One of the ways that they do this is th…

Reducing contamination in composting

Forums
Julie Cook Kitchener Apr 14, 2025 12:44 pm
Hi all,    How can we reduce contamination in community compost bins? The Institute for Local Self-Reliance (ILSR) sought to tackle this question in its latest webinar on the topi…

Flashfood - New Case Study Posted on the Tools of Change Website

Forums
Jay Kassirer Ottawa Feb 10, 2025 15:48 pm
According to Second Harvest, almost 60% (35.5 million metric tonnes) of food produced in Canada is wasted annually. Roughly 32% (1.2 million tonnes) is still edible. This app info…

Three tips to achieve your New Year's resolutions

Forums
Julie Cook Kitchener Jan 6, 2025 13:34 pm
Hi all,    Now that 2024 has come to a close and we’re off to a fresh start in 2025, some of you may be thinking about your New Year’s resolutions. Award-winning behavioral scient…

Rare's Levers of Behaviour Change Framework

Forums
Julie Cook Kitchener Jul 29, 2024 13:00 pm
Hi all,    Rare’s Centre for Behavior & the Environment has published a framework that includes six behavioural levers to apply when leading behaviour change campaigns.  They exp…

Inspiring workplace safety through intrinsic motivation

Forums
Julie Cook Kitchener May 6, 2024 12:56 pm
Hi all,    Imagine you’re an investor sitting in a fancy hotel ballroom around the corner from Wall Street, waiting to hear a speech from the new CEO of the aluminum company you’v…
CBSM Recommends

WaterSense Adds Up to Big Water and Energy Savings

Cases
Sponsored by the US Environmental Protection Agency (EPA), WaterSense was a partnership program created to help Americans use less water via water-efficient products, homes, and s…
CBSM Recommends

Using Social Marketing to Promote Cold and Flu Prevention Behaviors on an Australian University Campus

Cases
In 2011, a social marketing intervention was developed and tested at the University of Wollongong to determine its effectiveness in reducing the spread of colds and flu among univ…
CBSM Recommends

Be InFLUential

Cases
Conducted at Alfred Health, a tertiary health service in Melbourne, Australia, the purpose of the following study was to create and implement a campaign to improve influenza vacci…

North America

Introductory Workshop

Jun 10th - 12th, 2026

Registration Ending Soon!
Learn More

Brisbane

Introductory Workshop

Oct 13th - 14th, 2026

Learn More

Perth

Introductory Workshop

Oct 19th - 20th, 2026

Learn More

Melbourne

Introductory & Advanced Workshops

Oct 27th - 30th, 2026

Learn More

Auckland

Introductory & Advanced Workshops

Nov 9th - 12th, 2026

Learn More
New 4TH Edition

Available Today!

Fostering Sustainable Behavior Book Cover

The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing