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Antibiotics, Solution or Problem?

Cases
From November 2011 to February 2012, a campaign focused on the public and individual health threats of unnecessary antibiotic use was implemented in the Italian provinces of Moden…
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Stockholm Congestion Pricing

Cases
The Stockholm congestion charge was a tax levied on vehicles entering and exiting the inner city in an attempt decrease the number of trips made in private vehicles, ultimately re…

Normative, Gain and Hedonic Goal Frames Guiding Environmental Behavior

Articles
Lindenberg, S., & Steg, L. (2007). Normative, Gain and Hedonic Goal Frames Guiding Environmental Behavior. Journal of Social Issues, 63(1), 117-137. doi:10.1111/j.1540-4560.2007.00499.x.
This article discusses new developments about goal-dependent framing and multiple goal frames (sometimes also called "multiple motives"), which are highly relevant for understandi…

Behavior Change for Nature: A Behavioral Science Toolkit for Practitioners

Forums
Julie Cook Kitchener Oct 21, 2020 18:04 pm
Hi all, I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …

Crafting Normative Messages to Protect the Environment

Articles
Cialdini, R. (2003). Crafting normative messages to protect the environment. Current Directions in Psychological Science, 12(4), 105-109. doi:10.1111/1467-8721.01242.
It is widely recognized that communications that activate social norms can be effective in producing societally beneficial conduct. Not so well recognized are the circumstances un…

Behavioural Science Toolkit for Physical Distancing and People Movement

Forums
Liz Foote Maui Sep 2, 2020 2:41 am
As described in this article, the firm The Behavioural Architects has released a free resource to help with physical distancing and people movement, specifically the behaviors of …

Behavioural Science around the World: A World Bank Report

Forums
Julie Cook Kitchener Aug 18, 2020 15:45 pm
Hi everyone, Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…

COVID-19 Vaccination Uptake Strategies

Forums
Julie Cook Kitchener Aug 26, 2020 16:23 pm
Hi all, The European Social Marketing Association recently shared an academic paper that was published in July 2020, entitled "Key Guidelines in Developing a Pre-emptive COVID-19…

An Introduction to Deviance-Regulation Theory: The Effect of Behavioral Norms on Message Framing

Articles
Blanton, H., Stuart, A., & VandenEijnden, R. (2001). An introduction to deviance-regulation theory: The effect of behavioral norms on message framing. Personality and Social Psychology Bulletin, 27(7), 848-858. doi:10.1177/0146167201277007.
Introduces a social judgment framework the authors term deviance-regulation theory. This theory proposes that people self-regulate more on the basis of the perceived social conseq…

Effective Dissemination of Energy-Related Information: Applying Social Psychology and Evaluation Research

Articles
Dennis, M., Soderstrom, E.J., Koncinski, W.S., Cavanaugh, B. (1990). Effective Dissemination of Energy-Related Information: Applying Social Psychology and Evaluation Research. American Psychologist, 45(10), 1109.
Discusses the limitations of previous energy conservation programs in affecting the behavior of individual consumers. Suggests that the rational-economic model upon which they wer…

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